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Rowen pictures

Rowen pictures

Follow me on twitter… Like my Page on Facebook… subscribe to my channel… follow my snap…

Who can keep all these different social media platforms straight?!?!

We can! In today’s ever-growing and ever-evolving world of social media we can help you use the proper platform to create content for your audience/customer and help you engage with them effectively in order to stretch your advertising budget.

Even though this new digital media world can be scary, it’s also incredibly more effective than any old traditional method of advertising in TV or a newspaper in order to attract new customers. Today’s tools allow you to not only talk to them directly, but it also allows you to target your advertising dollars to that specific market you are looking for.

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The Three Pillars of Social Media

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Owned

Social media platforms are incredibly powerful tools, but they need to be used properly, with purpose and appropriately. Simply linking an Instagram account to twitter is not effective, the audience on Facebook is very different than an audience on Youtube, by properly targeting content to the right audience will allow us to increase our reach and engagement.

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Earned

These are the fruits of your labor. When you create content that stands out and you are able to get it to your targeted audience, their engagement with your brand will generate more content that will spread organically and will create a strong connection with your consumer, word of mouth no matter what kind of media is the ultimate prize.

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Paid

Today’s attention spans are very limited and hard to get a hold off no matter how great your own media is, sometimes in order to reach an audience that might be perfect for you we need to partner with other media influencers to attract that audience to ours, and sometimes by doing a targeted media ad strategy will allow us to reach people who casually keep interest in your brand.